Elementor is one of the most powerful page builders for WordPress. With the right structure and design principles, you can create high-converting landing pages that boost leads, sales, and sign-ups.
This guide shows how to create landing pages that convert effectively using Elementor.
1. Choose a Clear and Compelling Hero Section
Your hero section must:
Explain your offer clearly
Include a strong headline
Add a clear CTA button (e.g., “Get Started”)
2. Use Clean, Minimalist Layouts
High-converting pages avoid distractions.
Use:
White space
Clean typography
Limited color palette
3. Add Social Proof
Include:
Testimonials
Google reviews
Case studies
Client logos
This builds trust instantly.
4. Highlight Features and Benefits
Use Elementor widgets to add:
Feature boxes
Icons
Split sections
Comparison tables
Focus on benefits, not just features.
5. Use Strong Calls-to-Action
Effective CTAs include:
“Start Free Trial”
“Book a Demo”
“Download Now”
Place CTAs:
Above the fold
Middle of page
End of page
6. Optimize for Mobile
Ensure:
Fast load times
Touch-friendly buttons
Scroll-friendly layout
More than 70% of landing page traffic is mobile.
7. A/B Test Landing Pages
Test:
Headlines
Button colors
Layout variations
Use tools like:
Google Optimize
Elementor Experiments
With Elementor’s visual builder and the right strategy, you can design landing pages that convert consistently and support your marketing goals.